Taylor Swift is entering a new era this fall.
On Wednesday, Aug. 13, the pop megastar revealed that her 12th studio album, The Life of a Showgirl, will be released on Friday, Oct. 3.
Swift shared the news via Instagram on Wednesday, as she also unveiled the cover art.
In the snap, the “Fortnight” singer is seen wearing a bedazzled one-piece featuring cut-outs as she lies in a body of water and she rests her hand on her head. Her look still features her signature red lip with edgy smoky eye makeup.
“And, baby, that’s show business for you. New album The Life of a Showgirl. Out October 3,” she captioned the post.
The album is produced by Swift, Max Martin and Shellback.
In follow-up photos, Swift is channeling her showgirl era with rhinestones, feathers and matching headpieces.
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Swift also released the track list, which revealed that Sabrina Carpenter will be featured on the title track. The other songs include “Elizabeth Taylor,” “Ruin the Friendship,” “Honey,” “Actually Romantic,” “CANCELLED!”, “Eldest Daughter”, “Father Figure”, “Opalite” and “The Fate of Ophelia.”
Swift announced her forthcoming LP in an Instagram video teaser on the New Heights podcast which her boyfriend Travis Kelce and his brother Jason Kelce co-host at 12:12 a.m. E.T. on Tuesday, Aug. 12.
In the video clip, Swift could be seen asking, “Can I show you something?”
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“Okay. What do we got? We got a briefcase? Mint green, with T.S. on it,” Jason, 37, replied, which the “Fortnight” hitmaker confirmed.
He then asked Swift what she had in the briefcase. “This is my brand new album, The Life of a Showgirl,” Swift replied.
Travis, 35, then cheered, “TS 12!”
However, the actual album cover was kept under wraps at the time. Then, Swift’s website began to feature blurred mint green and orange LP artwork, alongside options to purchase vinyl, cassette and CD versions. The CD edition will come with a poster.
In the backdrop of the video, there were several books with orange covers that could be seen, featuring works of artists like Jean-Michel Basquiat, Marc Chagall and Ruth Asawa.
Swift also published a countdown to her website on Monday, Aug. 11, that featured a glittery orange backdrop, with a clock in mint green lettering, and expired at 12:12 a.m. E.T.
Alongside the countdown was a confirmation that the 14-time Grammy winner would be the featured guest on New Heights on Wednesday, Aug. 13.
Swift, seated next to Travis, commented on how much she admired the color of his blue sweatshirt in the podcast clip, shared to X.
“That’s such a nice color on you,” the “So High School” singer said, to which he replied, “Yes, I know. It’s the color of your eyes, sweetie. It’s why we match so well.”
Swift then exclaimed, “We’re about to do a f—ing podcast!”
Before sharing the video clip, the New Heights podcast teased a cryptic image featuring Swift’s silhouette between a screenshot of the brothers. Also featured was a shimmery orange background with mint green lettering that matched the countdown on Swift’s website.
Swift’s previous album, The Tortured Poets Department, was released in 2024.